If you’ve been following me for a long time, you will know that I am an obsessive plant hunter. Not only do I love new plants, but I love different ways of using plants we already know.
Why green flowers are becoming a new language in modern floral design There was a time when green was expected to stay quiet. It softened. It supported. It filled the spaces between the “real” flowers. But floral design has changed — and green has found its voice. Today, green is no longer just the color […]
Discover the varieties, ideas, and concepts designed to take your season one step further Join us at the Flower Trials and see how Danziger varieties come to life – through fresh retail ideas, branded programs, inspiring displays, POS solutions, and professional content created to support the season ahead. Danziger Knowledge Sessions Insights, ideas, and professional conversations […]
How global moments create new opportunities for flower consumption The World Cup is not just another sporting event. It is a global trigger for shared experiences — gatherings, hosting, and celebrating as a collective. In 2026, the tournament will span over a month, with 48 teams and more than 100 matches. For our industry, this […]
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